Project Background
Thanks to AUX's trust, Towin New Idea International Media partnered with AUX once again to fully undertake two "Break Limits – Unleash Potential" 2025 AUX Vietnam Dealer Strategy Meetings: one on February 18 at the Saigon Exhibition and Convention Center in Ho Chi Minh City, and the other on February 21 at the JW Marriott Hotel Hanoi. During the preparation phase, the Towin team conducted in-depth research on AUX's brand philosophy and the characteristics of the Vietnamese market. Every detail—from planning, visual creativity, and material production to venue setup—was meticulously refined and confirmed, resulting in a precise and creative event plan.
Services Provided
The Towin team delivered comprehensive services for both events, including planning, visual creativity, material production, and venue setup. In Ho Chi Minh City, the event agenda featured media check-in, product presentations and demonstrations, brand promotion, a launch ceremony, sales policy interpretation, an award ceremony, and an interactive dinner. In Hanoi, the event included product displays, brand promotion, technical introductions, sales policy interpretation, an award ceremony, a gacha machine, a red envelope wall, lucky draws, and exciting performances. Towin also provided professional simultaneous interpretation and thoughtful hospitality arrangements.
Execution Highlights
Both events used AUX's brand colors as the main theme, with brand elements consistently integrated into venue decoration, promotional materials, and staff attire, reinforcing brand recognition in the Vietnamese market. The Ho Chi Minh event featured a tight and orderly agenda, showcasing the brand's strength comprehensively. The Hanoi event boasted advanced equipment, a modern and grand stage design, and rich interactive experiences, enhancing the event's professionalism and appeal.
On-Site Presentation
Project Summary
The success of these two AUX Vietnam dealer strategy meetings in 2025 is not only a testament to our execution capabilities but also a result of brand trust. As an international public relations service provider, Towin has extensive experience in overseas project execution and a professional local team and resources worldwide. We offer customized, one-stop integrated PR services—from venue scouting and site inspection to planning, production, and setup—for global clients. We welcome more brands to communicate with us and explore future cooperation.
